Case studies
A new brand for the friendliest golf club in Oxfordshire
Badgemore Park

“We have been delighted with the way Journey have guided Badgemore Park through a total rebranding exercise. They immediately put forward an exciting and clever concept for our rebrand and have been efficient and creative in delivering brilliant enhancements to all the different media areas we use. The results have been immediate with long standing areas of the business already showing significant upturn. Equally important, Journey’s excellent guidance is helping to change the perception of what Badgemore Park is capable of delivering, not only in our existing businesses but perhaps more notably in new business areas and I’m sure this will have a positive influence on our success for many years to come.”
Jon Connell – Managing Director, Badgemore Park
About Badgemore Park
Regarded as one of the friendliest golf clubs in Oxfordshire, Badgemore Park in Henley-on-Thames has become something of a landmark in the local area.
Founded in 1972, the glorious 18 hole parkland course was designed by Robert Sandow it has been in the Connell family since 1997 and they have some exciting plans ahead.
How we help
Working closely with the key stakeholders, we have helped develop the core messaging to work alongside the new B:More brand to be rolled out across all of the clubs leisure facilities. We’re now taking a look at the web site and interiors too.

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