International leader in the fields of medical and safety technology
“Liz took me through the creative ideas and I thought they were MAGNIFICENT! I love the Built in Britain route and the Bringing you home one, powerful designs and messaging ON POINT! I had goosebumps – that’s how good they are!”
Dräger is a leading international company in the fields of medical and safety technology. Whether for use in hospitals, in clinical, industrial or mining applications, in firefighting or rescue services, Dräger products are designed to protect, support and save lives.
How we helped
The remit here was to refine and hone the messaging for Dräger’s Fire division in the UK. We workshopped with the key stakeholders including the marketing team, sales team, service engineers including a number of ex-firefighters. The insights we gleaned gave us some fabulous inspiration for a creative campaign that has been highly acclaimed and was a pleasure to work on.
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