“Journey have excelled in the assignment and most importantly brand feedback from both existing and prospective clients has been highly complimentary. The team were innovative, cooperative and worked incredibly hard to meet tight deadlines. Journey made a significant contribution in ensuring we managed a transformation project effectively and profitably.”
Oak Tree Wealth Management was established in 2007 as a boutique wealth management house. Now with over £250m funds under management. In 2014 they realized that there were a number of similar companies using the same name, so to avoid confusion embarked upon a name change and branding project with Journey.
How we helped
With a deadline of less than 3 months to deliver a new name, brand, collateral and website, Journey quickly set about the ‘name storming’ with the client and soon had our chosen route – ‘Harpsden Wealth Management’ even managing to secure Harpsden.com. The process was achieved on time, on budget and with a carefully executed communication program to ensure clients were kept fully updated and in the know. Harpsden even managed to shoehorn an acquisition into the process which is impressive by anybody’s standards. Feedback has been phenomenal.
TWEET OR TWO
To ensure you stay in the loop and receive our news, updates and general musings hot off the press, follow us on Twitter now. We promise not to bombard you!
Three great examples of sustainability marketing
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
You can't polish a turd
It’s all very well getting to the ‘essence’ of your business and incorporating your ‘core values’ into your creative brief for your brand design, but beware the difference between make-believe and reality. Make sure you have done your research and not just assumed this is what’s going on....
A bold new look for Wiggin LLP
We’re delighted to announce that we have been selected to work with Wiggin LLP helping them develop their brand and online presence. We’ll be collaborating with London agency MSL and we’re very much looking forward to working with them and sharing ideas. Wiggin are a top 100 law firm specialising in media, tech and IP working with some of the top organisations in their space....