Stalwart of Reading

The Pantry

“Working with James from Journey has been fantastic. The help we have received with our project has been outstanding and it has made such a difference working with a company with so much knowledge and can advise us on what’s best for us. I look forward to continuing to work with Journey as our business develops.”

 

Claire Plaisted / Commercial Operations & Café Manager / Reading Town Hall

About The Pantry

The Pantry is a stalwart of Reading, having served to community as part of the Town Hall and Museum for many years. In 2018, Reading Town Council embarked upon an ambitious refurbishment campaign creating a vibrant and contemporary space relaunching the following Summer.

How we helped

Having laid dormant for some time and with a substantially improved offering, The Pantry needed a launch strategy that would create awareness and more importantly footfall from the off. Armed with a beautiful identity created by their interiors agency, we set about creating a launch video, website and social media strategy to appeal to a whole new audience and creating an increase in engagement of 1200%.

We helped with:

  • Identity
  • Menu design
  • Banner stands
  • Website
  • Direct Mail
  • Outdoor advertising
  • Social Media

Menu

Direct mail

Social media

Website

Pull up banner

Imagery

Next case study  /   Back to all case studies

Blog

Three great examples of sustainability marketing

Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Lipstick_Pig_Design_For_Change

Posts

You can't polish a turd

It’s all very well getting to the ‘essence’ of your business and incorporating your ‘core values’ into your creative brief for your brand design, but beware the difference between make-believe and reality. Make sure you have done your research and not just assumed this is what’s going on....
Wiggin LLP

Posts

A bold new look for Wiggin LLP

We’re delighted to announce that we have been selected to work with Wiggin LLP helping them develop their brand and online presence. We’ll be collaborating with London agency MSL and we’re very much looking forward to working with them and sharing ideas. Wiggin are a top 100 law firm specialising in media, tech and IP working with some of the top organisations in their space....