A strong brand can help you communicate authentically with the world. That’s why we work with you to listen, reflect, challenge and articulate what makes your business special.
Investing in achieving this clarity is powerful.
It will give you conviction in your brand communications by being confident in the value you offer customers.
It will give you cut through in the market by helping your communications to stand out from competition.
And it will give your brand cohesion; ensuring that your message is consistent wherever people experience you.
Whether you are starting a new business, refreshing an existing one, launching a new product or just looking to do things a new way, a well thought out strategy is an essential first step to successful brand communications.
How can we help?
Brand discovery workshop
A brand discovery workshop allows you to explore the power of brand in helping your business grow. We will help you articulate the things that make your brand special and get clear on what you do, how you do it and why you do it, as the foundations on which to build a more effective communications strategy.
Brand communications audit
A big part of the value we offer as an external partner is a fresh pair of eyes. An audit provides a comprehensive review of how well your current brand reflects your unique business, stands out from your competitors and resonates with your customers. It allows you to pinpoint what is working well and exactly where improvement is needed, for maximum return.
Brand communications workshop
Building on the audit, and using proprietary tools and creative exercises, this workshop allows you to explore all of your brand communications. It will allow your team to try on new creative ways of telling your story and help you get clear on what your authentic voice looks and feels like.
The ultimate guide to your brand and tone of voice, this document will be your new go to. Invaluable for all of your internal teams, your agency partners, new joiners and even investors, we will deliver a concise PDF that tells the story of what you uniquely do, how you do it and why you do it. Plus importantly how to practically apply your brand day to day across communications and the customer experience.
Whether you’re looking for a new 3 year plan or ideas for a product launch or campaign, we can help you to ensure that your marketing and communications are authentic to your brand, relevant to your customers and designed for impact.
The Journey team understood our organisation immediately, which was hugely important. Our brand and website was outdated and did not reflect our people, vision or strategy, but we knew we could trust Journey to work alongside us to represent and reflect our true culture through our own rebrand journey....
TWEET OR TWO
To ensure you stay in the loop and receive our news, updates and general musings hot off the press, follow us on Twitter now. We promise not to bombard you!
Tweet: 5 months ago
In case you missed it, we shared three superb examples of #sustainabilitymarketing. Is it the latest fad or trend?… https://t.co/l6ZEySO9TT
Journey chosen to work with leading specialist architects, Carless + Adams
We’re really stoked to be working with specialist architecture practice, Carless + Adams. They specialise in the design of accommodation in the care sector and are gaining real momentum in the sector with a focus on the end user and care giver in everything they do. Journey will be working with the leadership team on developing the brand, positioning and tone of voice....
A bold new look for Wiggin LLP
We’re delighted to announce that we have been selected to work with Wiggin LLP helping them develop their brand and online presence. We’ll be collaborating with London agency MSL and we’re very much looking forward to working with them and sharing ideas. Wiggin are a top 100 law firm specialising in media, tech and IP working with some of the top organisations in their space....
Who's a fool then?
We thought we’d have a little fun in what was otherwise a miserable April as we all came to terms with lockdown. So we launched a spoof image library specialising in photographs of lavs and calling it ‘shitterstock’! Ok, no prizes for creativity there, but we thought it was funny and we raised a few quid for charity too!...