Blog:
Three great examples of sustainability marketing
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
Why sustainability should be at the heart of your brand strategy
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
What does brand authenticity look like in 2022 and beyond?
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
Why simplicity is key when considering how your brand reflects your business
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
Why you should tell people where your business is heading before it gets there
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
Why the great resignation isn’t going away anytime soon, and how honest brand messaging can help
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
Using employer brand to shape your growth and culture
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
Why employer brand should be front and centre of your identity in 2022
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
If you don't understand your business, how can you position it?
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Blog:
If you're looking for a change in direction, want to work with a small, fun and creative team then we may have the role for you. We're looking for a Middleweight Graphic Designer and a Digital Marketing Executive to join our team....
Journey News:
Wilson Partners brand and website launch
With the new development kept under wraps until launch, it has received fantastic feedback from clients, suppliers and from the team....
Journey News:
Journey chosen to work with leading specialist architects, Carless + Adams
We’re really stoked to be working with specialist architecture practice, Carless + Adams. They specialise in the design of accommodation in the care sector and are gaining real momentum in the sector with a focus on the end user and care giver in everything they do. Journey will be working with the leadership team on developing the brand, positioning and tone of voice....
Journey News:
We thought we’d have a little fun in what was otherwise a miserable April as we all came to terms with lockdown. So we launched a spoof image library specialising in photographs of lavs and calling it ‘shitterstock’! Ok, no prizes for creativity there, but we thought it was funny and we raised a few quid for charity too!...
Journey News:
A bold new look for Wiggin LLP
We’re delighted to announce that we have been selected to work with Wiggin LLP helping them develop their brand and online presence. We’ll be collaborating with London agency MSL and we’re very much looking forward to working with them and sharing ideas. Wiggin are a top 100 law firm specialising in media, tech and IP working with some of the top organisations in their space....
Blog:
5 things to consider as part of your brand strategy
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Journey News:
Journey launches new look and web site for Ascentor
Working with the key stakeholders, we were able to identify the uniqueness of the business and articulate it through carefully thought out design and use of key words. The outcome is a far more modern, up to date web site with three clear areas through which to lead their existing...
Journey News:
Journey goes underground with posters for Russell-Cooke!
Journey helps create bus stop campaign for London Notting Hill Carnival in recognition for their support of the carnival in 2018...
Journey News:
Eton Bridge launches new web site - with a little help from Journey
After just a few months in design and development, May 2018 sees the launch of Eton Bridge's new webs site.....
Journey News:
Badgemore launches new gym and with it an exciting new brand - B:More
Journey helps develop new brand visuals for and exciting project at Henley's Badgemore Park Golf Club...
Blog:
Branding for Professional Services firms
So is it time for you to rebrand? The important thing to remember when embarking upon the project to ‘develop your brand’ is that unless you’re a brand new start-up, you already have a brand....
Journey News:
Journey creates catalogue of videos as part of Wilson Partners' content strategy
We are delighted to have worked on the latest series of videos for Wilson Partners. Following a day's shoot and a few days editing we delivered....
Guest Blog:
Design in the workplace, sometimes we need to look back to move forward
We need to go back to basics and educate people on how to actually work in this new style of working. Yes slumping on a beanbag to relax is fine. Working there for six hours is not. Using a café-style area for a meeting, or to catch up on emails is no problem. ...
Guest Blog:
12 reasons why video is so important for your business
it is crucial to note that all of the compelling facts about the effectiveness of video content are predicated on carefully planned and well executed video content. A poorly executed video production and distribution strategy can result in the absolute opposite results to the facts and figures above....
Guest Blog:
There's no such thing as a social media strategy
Without a clear brand strategy you will work harder for less impact, less consistency and less value. Once it is in place, however, your content will efficiently and consistently deliver on your goals and your channel activity, including social media, will all but take care of itself....
Journey News:
Making your video content go further - Journey launches TaleFin
We are delighted to announce that we teamed up with former MTV and National Lottery producer Max Tilney, to launch TaleFin - specialist in video content production and optimisation....
Guest Blog:
There is a reason companies spend a fortune on establishing, maintaining and protecting their brands. A good brand guides an organisation in what it does and how it does it. Customers’ perception of that brand determines how successful the business is. In fact a brand is often the magic ingredient...
Journey News:
A refreshed brand and brand new web site for Pitmans Law
We've worked for many years in the legal sector and the new Pitmans Law web site has been a privilege to work on. It's a big site, but with the project team at Pitmans being so well organised, we hit every deadline in the process, without compromise...
Journey News:
Journey launches a new video for Avsnet - and their website too!!
We are delighted to have worked on this flagship piece of video marketing for one of the Comms industry’s most exciting young businesses. The challenge was to help deliver a multi layered message with a lot of information in an engaging and informative style...
Blog:
Don't let your marketing strategy head for the Brexit
Brexit - A shock referendum result, political turmoil, plummeting pound and stock market volatility, it is the dawn of a new era – rise of the pragmatist....
Industry News:
Co-op rebrand created by North
I so often look to the past for inspiration designing for the future. The recent Co-op rebrand is a perfect example of this – to the extreme – recreating a modernised version of the 1968 Cloverleaf logo, which has been designed as a visual reminder of the company’s roots....
Blog:
Pretty soon, the perceived norm will shift, the disruptors will have disrupted and the tectonic plates beneath the surface of these industries will have changed the landscape forever, being seen to be part of their wider management team will be the norm....
Blog:
‘I wish my staff took the initiative’ and other great ideas from company bosses
So, when you are looking to make change in your business - think about who is going to help make those changes. Maybe you will work with them to bring about the change, or maybe you will establish a volunteer steering committee. Whichever route you go down, ensure that your people are aware of the changes...
Blog:
Design is what links creativity and innovation. It shapes ideas to become practical and attractive propositions for users or customers. Design may be described as creativity deployed to a specific end....
Blog:
It’s all very well getting to the ‘essence’ of your business and incorporating your ‘core values’ into your creative brief for your brand design, but beware the difference between make-believe and reality. Make sure you have done your research and not just assumed this is what’s going on....
Blog:
a brand is not a brand when it does not live up to it’s promise, your service or product is not consistent and your staff don’t understand what it is you’re trying to achieve....
Blog:
The process used to ultimately find your ‘essence’ requires direct questions and honest answers. On a basic level, it’s not unlike a trip to the dentist – slightly uncomfortable to begin with but clearly beneficial in the long run....
Blog:
..the importance of marketing in challenging times
Reducing your marketing activity may help you hit financial targets short-term, but it will definitely leave your company in a less competitive position when the economy picks up again. Certainly the natural instinct is to sit tight and ride out the storm but...
Blog:
Why can ‘design’ be seen as such a leap of faith?
Lets kick off by suggesting there could be a lack of understanding towards the benefits of embracing design. Let’s also admit that energy and cold hard cash need to be invested to make sure it’s done properly. Quite a combination of reasons but let’s also entertain the notion that ‘nothing lasts forever’!...